The Business of Extraordinary Experiences

Lina Safstrom - Customer Experience Business Developer IKEA Sweden

Episode Summary

Lina has a diverse background within communication and concept development along with a degree in Digital Media from entrepreneurial non-school Hyper Island. Curiosity has taken her to the sands of the Middle East, working with Ogilvy & Mather Dubai, as well as developing communication strategies at the Swedish Prison & Probation Service. She's currently working with IKEA Sweden in the area of customer experiences and business development.

Episode Notes

Lina has a diverse background within communication and concept development along with a degree in Digital Media from entrepreneurial non-school Hyper Island.

Curiosity has taken her to the sands of the Middle East, working with  Ogilvy & Mather Dubai, as well as developing communication strategies at the Swedish Prison & Probation Service. She's currently working with IKEA Sweden in the area of customer experiences and business development.

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